• K-Tradition Meets Modern Fragrance:Reinterprets Korea’s “dried-pollock-for-luck” custom as a chic scented object .Story-rich design doubles as interior accent and meaningful gift.
• Korea Good Design 2025 Excellence Award, Color-coded mood boost; fun to choose, ideal small wish-gift.Hang anywhere for instant décor charm.
• No flame or electricity needed; simply hang for subtle, steady scent.Perfect for wardrobes, bathrooms or cars.
huesi Lucky Fish Wax Tablet
1. K-Tradition Meets Modern Fragrance
- Reinterprets Korea’s “dried-pollock-for-luck” custom as a chic scented object
- Story-rich design doubles as interior accent and meaningful gift
2. Flame-Free Safety Diffuser
- No flame or electricity needed; simply hang for subtle, steady scent
- Perfect for wardrobes, bathrooms or cars
3. Premium French Perfumery
- Created by a Givaudan (Paris) perfumer
- Zesty lime-coconut → Jeju phytoncide → soft jasmine-musk; calms mind & senses
4. Three Colors, Three Wishes
- Yellow (health & luck) / Green (forest serenity) / Pink (love & play)
- Color-coded mood boost; fun to choose, ideal small wish-gift
5. Sustainable Packaging
- FSC paper, soy ink, paper cushion & tape—100 % plastic-free
- Reinforces eco-brand image and ESG export appeal
6. 10-Second Assembly & Cute Display
- Slide silk thread through fish—done!
- Hang anywhere for instant décor charm
7. Award-Winning Design
- Korea Good Design 2025 Excellence Award
- Government-endorsed quality for exhibitions & overseas buyers
8. Flagship Experience
- On-site at Zero O’Clock AK Gwangmyeong store—smell & assemble → higher conversion
9. Repeat-Purchase Driver
- Scent lasts 4-6 weeks; new colors/seasonal editions encourage re-buy
10. Key Message & Target
- “True rest begins with a true scent.”
- 20-40s women & office workers seeking affordable (≈ USD 10) mood-lifting gifts



