Moisturize your day ‘hinobira’
White Rose line
1. Brand Introduction
hinobira means "opening the door to the beginning of the day" in Japanese.
Just as life changes depending on how you start the day,
‘hinobira’ cares for a moist and soft skin without ups and downs in the busy daily life of modern people.
It is a highly moisturizing skincare brand that opens the door to the beginning of the day.
2. White Rose
The Power of 100% Hokkaido white roses that bloom in harsh winter
Roses stop growing when the maximum temperature is over 32℃ for one week.
Hokkaido has a climate suitable for growing roses with an average temperature of about 20℃ in July.
It gets very cold and harsh in winter, but White Rose is a specie with high cold resistance that can survive.
Since the humidity is low, it is difficult for insects to inhabit, so it is possible to grow high-quality roses without using pesticides.
3. hinobira White Rose toner & cream
hinobira white rose layer toner (130ml)
- A moisturizing booster that smoothes the skin texture
hinobira white layer cream (50g)
- Moisturizing cream that keeps moisture for a long time
- Concept: Provides a dense moisturizing layer to tired skin stressed by the external environment
- Target: Female consumers in their early twenties to mid thirties who wants to improve their skin tone and dry skin
- Country of origin: Japan
- Shelf life: 36 months from manufacturing date